soft power

Approaching Brexit, Trump and globalization from the Elcano Global Presence Index

Like in the nineties, globalization has become, anew, a buzzword in political, sociological and economic debates. Moreover, it has been a major issue in two of the most important recent political campaigns in Western countries: the Brexit referendum and the US presidential elections. An increasing number of analyses are [...]

On power, presence, heavy and lightweights

Recently, Portland Communications has launched Soft Power 30, an index aiming at classifying countries according to their capacity to ‘softly’ influence others.  By means of “positive attraction and persuasion”, a country may exert soft power through a variety of channels such as engagement (diplomatic network, commitment to global development), [...]

Back to growth in the EU. Will this have an impact on global presence?

A few days ago, the European Commission launched its GDP forecasts for next year. Good news are (hopefully) all 28 member states of the EU will record positive variations of their GDP in 2015 for the first time since the crisis erupted. What does this mean for EU’s global [...]

Our new Global Presence website is here!

Today at the Elcano Royal Institute we present our new Global Presence website, concluded very satisfactorily with Geographica. For 13 months Ivanosca and Ángel have focused on developing the website, Carola has fine-tuned the content (what is it, documents and publications, news and FAQs) and Manuel (our data cruncher) [...]

The Elcano Global Presence Index and measuring military projection

The Elcano Royal Institute has developed an Index (the Elcano Global Presence Index) to measure the global presence of key countries in the world. The index seeks to measure the ability of countries to project themselves beyond their borders. External presence is a prerequisite for countries to achieve influence [...]

It IS possible to measure the global presence of countries. Check out the IEPG!

A couple of years ago, the Elcano Royal Institute launched a new project: the Elcano Global Presence Index (IEPG, according to its initials in Spanish). The IEPG estimates the international projection of countries in three areas: economic (primary goods, energy, manufactures, services and investments), military (troops deployed and military [...]
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